Back to Our WorkLP Annual Meeting 2021
Event: Hybrid
Industry: Finance
Number of delegates: 200 in person & 130 virtual attendees
Event objectives:
The brief was to organise the client’s Annual Meeting for Limited Partners across their US, UK, and Central European sites. The client required a hybrid format to create a seamless connection between London and New York.
They wanted to ensure maximum attendance and that resources could be accessed prior to and post-event.
Event overview:
Prior to the live one-day conference, a bespoke virtual studio was set up in line with the event branding, and presenters were filmed both in the studio and in their homes to create video footage to be uploaded prior to the live event.
A bespoke website was also created containing the agenda, 19 pre-recorded videos and other prepared electronic material.
Personalised emails with login details were sent out to all attendees ahead of the event along with reminders to log into the live event if they were attending virtually.
First Event streamed the event between London and New York via our international network resulting in both streams being brought together and then streamed out to the delegates. It was essential that both studio locations had the ability to communicate with each other throughout the event to produce a seamless stream that created the effect of presenters in both London and New York being in one location.
The event included a mixture of panel discussions, presentations and roundtable discussions.
Results:
The feedback from the client, presenters, and participants was exceptional.
A combination of excellent speaker management and a hybrid event solution ensured a high-quality meeting experience. The content was easily accessible and engaging and enabled the client to access a wider audience and include materials they didn’t have time to cover during the live event.
The hybrid format also allowed for the meeting’s lifespan to be extended by providing digital content before and after the meeting.
